GOSHEN, Ind. (June 19, 2019) – Ben’s Soft Pretzels is adding to their venue roster by fresh making and baking their world famous soft pretzels inside Spartan Stadium. Fans of Michigan State University football will enjoy fresh pretzels at all home games and other events at Spartan Stadium. The Ben’s Soft Pretzels team has wanted a presence at Michigan State University for several years because they knew that their legendary jumbo soft pretzels would be a perfect match for students and fans at the 8th largest college campus in the U.S.
The unique opportunity with Michigan State University allows for Ben’s Soft Pretzels to be served at locations and events all throughout the East Lansing campus, not just at sporting events, thus furthering the student and fan experience.
The location at Michigan State University will be operated by Ben’s Soft Pretzels franchisees Anthony and Stephanie Cozzolino of Grand Rapids, MI. The Cozzolinos own and operate two other Ben’s Soft Pretzels bakeries (both inside Meijer stores) in the Grand Rapids area.
“It has been an honor and adventure for our family to be a part of the Ben’s Soft Pretzels brand! We are so excited to expand our footprint by partnering with Culinary Services at Michigan State University to serve the world’s BEST pretzels in East Lansing,” said Stephanie Cozzolino, Ben’s Soft Pretzels franchisee.
Michigan State University is the Amish-inspired pretzel brand’s fifth university in the Big Ten, with additional locations at many other prominent collegiate venues. Ben’s Soft Pretzels can also be found at professional football, basketball and baseball stadiums throughout the country. More world pretzel domination announcements will be coming soon regarding new venues for 2019.
Passionate about serving the world's best pretzel, Ben’s Soft Pretzels has been bringing its doughy goodness to the public since 2008. The bakery’s proprietary mix is hand rolled with imported German pretzel salt and the final result is nearly two times the size of other soft pretzels. In addition to Ben’s signature Jumbo Pretzel and legendary Pretzel Dog, the bakery also offers pretzel bites, Pretzel Pockets, and Pretzel Stix, served with more than eleven different dipping sauces including housemade sweet mustard, cheese, and a variety of sweet options.
About Ben’s Soft Pretzels
Ben’s Soft Pretzels is home of the World’s Greatest Soft Pretzel. One bite will forever change your perception of what a pretzel should taste like. Our nearly half-pound of fluffy, buttery, melt-in-your-mouth artisan pretzel goodness features imported German pretzel salt and 11 gourmet dipping sauces to choose from. Our quick-serve soft pretzel franchise opportunity offers a simple business model with prime real estate locations and a cost-effective distribution system. Founded in 2008, Ben’s Soft Pretzels has become one of the nation’s fastest growing soft pretzel franchise with 85+ locations in ten states. For more information visit benspretzels.com.
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