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Ben’s Soft Pretzels Scores Big at Ohio Stadium at The Ohio State University

August 8, 2019

GOSHEN, Ind. (August 8, 2019) – Ben’s Soft Pretzels multi-unit franchisees Matt and Amy Seedorf have inked a deal with Levy Restaurants to provide fresh pretzels at all Buckeye home football games at Ohio Stadium in Columbus. 

 

Hungry football fans can choose between a Ben’s Block “O” Pretzel or a traditional Jumbo Ben’s Soft Pretzel during game time.  All of the pretzel dough is made from scratch at every game and each pretzel is hand crafted and served hot and fresh by professional pretzel twisters.

 

The location at Ohio Stadium will be operated by multi-unit Ben’s Soft Pretzels franchisees Matt and Amy Seedorf, of Toledo. The Seedorfs own and operate four other Ben’s Soft Pretzels bakeries in the Detroit and Toledo areas, including an additional Big Ten university location.

 

The Seedorfs are no strangers to the Buckeye Nation. Their son Jordan (‘15) and daughter-in-law Beth (‘14) are both Ohio State grads and will be involved in running the business, along with their other adult children. 

 

“We are excited to bring our fresh baked, Amish inspired pretzel to Ohio Stadium this year. In addition to our regular, nearly half-pound Jumbo Pretzel, our new Block "O" Pretzel is the perfect complement to Buckeye Nation! We are thankful to be a part of such an amazing game day experience," said Amy Seedorf.

 

The Ohio State University is the Amish-inspired pretzel brand’s sixth university location in the Big Ten, with additional locations at many other prominent collegiate venues. The new location at Ohio Stadium with Levy Restaurants, a wholly owned subsidiary of Britain's Compass Group, adds to the growing pretzel brand’s roster with the prime concessionaire. Ben’s Soft Pretzels can also be found at professional football, basketball and baseball stadiums throughout the country.  More world pretzel domination announcements will be coming soon regarding new venues for 2019.

 

Passionate about serving the world's best pretzel, Ben’s Soft Pretzels has been bringing its doughy goodness to the public since 2008. The bakery’s proprietary mix is hand rolled with imported German pretzel salt and the final result is nearly two times the size of other soft pretzels. In addition to Ben’s signature Jumbo Pretzel and legendary Pretzel Dog, the bakery also offers pretzel bites, Pretzel Pockets, and Pretzel Stix, served with more than eleven different dipping sauces including house-made sweet mustard, cheese, and a variety of sweet options.

 

About Ben’s Soft Pretzels 

Ben’s Soft Pretzels is home of the World’s Greatest Soft Pretzel. One bite will forever change your perception of what a pretzel should taste like. Our nearly half-pound of fluffy, buttery, melt-in-your-mouth artisan pretzel goodness features imported German pretzel salt and 11 gourmet dipping sauces to choose from. Our quick-serve soft pretzel franchise opportunity offers a simple business model with prime real estate locations and a cost-effective distribution system. Founded in 2008, Ben’s Soft Pretzels has become one of the nation’s fastest growing soft pretzel franchise with 100+  locations in ten states. For more information visit benspretzels.com.

 

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Media Contact: Jillian Koeneman, Vice President, jillian@benspretzels.com, 574-970-2188 x705

 

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